Recent Work

Time.com Search

Art Director, Design Lead

TIME launched a complete redesign of their website, but their search experience was left needing a complete overhaul.

SPC Digital Redesigns

Art Director, Design Lead

This family of five magazines needed redesigns, each distinct and distinguished yet following the same underlying structure.

Propeller.com

Design Lead, HTML/CSS

AOL News wanted to enter the “social news” space, a cutting-edge service that couldn’t alienate an older incumbent audience.

Health.com Relaunch

Art Director

Health magazine desired a website that was less magazine site and more an online destination for timely health information and news.

EW.com

Senior Designer

After the successful relaunch of their website, Entertainment Weekly needed new modules, packages and updates to keep their site fresh.

Time Inc Interactive

Design Lead, Illustrator

Time Inc Interactive required a series of infographics to explain the life cycle and process of a web project to stakeholders.

Super Eco

Art Director, HTML/CSS

Super Eco, an environmentally minded news site, wanted a look-and-feel that read “eco-friendly” without the stereotypes.

Netscape Navigator 9

Design Lead, Illustrator

After years of independent coding, AOL decided to reunite the Netscape browser with its Firefox roots, complete with its own branded interface.

About Me

I am a New York City-based creative professional with art direction, design and implementation expertise. I have worked for companies both large and small to translate their design and strategy needs to reality.

I believe that award-winning design and semantic, standards-based markup can happily coexist. I also believe that great design managers must be great communicators of design.

Andy Fraley [photo]
Andy Fraley
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